Recorded Webinar: 5 Marketing Automation Shortfalls to Avoid
Date: Recorded on: Friday, April 12
Time: 9:00 am PDT
Duration: 30 minutes
Speaker: Anurag Khemka
President and CEO, RightWave, Inc.
Description: As the demands on marketers continue to increase, the more important a role Marketing Automation plays. Companies continue to struggle with their solutions and the ability to leverage them and their investment. In a recent Sirius Decisions survey, 85% of organizations that have purchased marketing automation technology do not believe they are utilizing its full potential.
  Listen 30 minutes video to learn how to:
  • Successfully utilize your resources
  • Address data management and marketing database challenges
  • Deliver proper integration with your other CRM systems
  • Establish true 360° view for accurate reporting and analysis
 
 
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